I recently planned a family trip to San Miguel de Allende, and I learned…. a lot. I am diving into that whole journey and what it means for hospitality brands, including what channels to focus on and where they should prioritize showing up online. Hint: it’s not Google.

If your brand creates incredible in-person experiences but feels flat online, this episode is for you. I'm breaking down how experience-driven brands in hospitality and lifestyle can bridge the gap between their physical and digital presence.